I'm doing it again baby

"Efter en periode med udbrændthed og depression er den norske kunstner stærkt tilbage ... Efter at have taget et skridt tilbage er hun nu tilbage med mere skæv pop på albummet I'm Doing It Again, Baby, der har tydelige påvirkninger fra punken ... men den konstante zigzaggen mellem stemninger bliver til sidst trættende. Albummet skulle have haft lov til at være så kaotisk, som det gerne ville være - hele vejen igennem".

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"The Norwegian alt-pop singer's second album feels both evocatively raw and painfully shallow".

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"Fun, free but too few risks: The Norwegian is an undeniably influential name in modern indie-pop, though her second full-length is surprisingly predictable".

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"The Norwegian singer-songwriter has evolved her lo-fi indie rock into widescreen alt-pop - but this maximalist second album, arriving after her support slot on Taylor Swift's Eras tour, heralds Ulven's first real bid for big pop theatrics".

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"The sprightly injection that is 'I'm Doing It Again Baby! is undoubtedly refreshing, both for girl in red's music catalogue and the music industry's stagnant fixation on pop-punk. However, the constant zigzag between tempos and moods is tiring. The album is a true testament to her strengths as a lyricist and melodic writer but should have been allowed to be as chaotic as it first seemed to promise".

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