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CRM - implementering af kundeorienteret ledelse


Content

Latest edition,

Introduktion til Customer Relationship Management

Strategisk Customer Relationship Management

Tryg Baltica(Case)

Kunderegnskabet - måling og varsling af kundeloyalitet(Case)

Dell.com(Case)

CRM og virksomhedens processer(Case)

SIS internatioanl A/S(Case)

IT og CRM(Case)

Castrol A/S(Case)

Typiske moduler i CRM-systemer(Case)

Oracle Denmark(Case)

Implementering af CRM(Case)

Unibank(Case)


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Reviews (1)


Børsen

d. 29. Sep. 2000

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Steen Hildebrandt

d. 29. Sep. 2000