Bog, 8. edition, 2022
Bog, 7. edition, 2019
Digital marketing fundamentals
Introducing digital marketing(Online marketplace analysis)
micro-environment(Online marketplace analysis)
The digital macro-environment
Digital marketing strategy development
Digital marketing strategy(Online marketplace analysis)
Digital media and the marketing mix(Online marketplace analysis)
Relationship marketing using digital platforms(Online marketplace analysis)
implementation and practice
Delivering the digital customer experience(Digital marketing)
Campaign planning for digital media(Digital marketing)
Marketing communications using digital media channels(Digital marketing)
Evaluation and improvement of digital channel performance(Digital marketing)
Artiklen er en del af
Artiklerne i handler ofte om
Fra
Alle registrerede artikler fordelt på udgivelser
...
...
...
...
...
Digital marketing strategy : an integrated approach to online marketing
Simon Kingsnorth
Marketing concepts and strategies
Sally Dibb
Klima på den strategiske agenda i danske virksomheder
Lars Bo Hansen
Principles and practice of marketing
David Jobber
Grundbogen i digital markedsføring : help marketing bogen
Eric Ziengs (f. 1979)
The digital marketing handbook : deliver powerful digital campaigns
Simon Kingsnorth
Forstå dit regnskab - og dine konkurrenters
Anette Sand
Global economics
Hans Jørgen Biede
Digital marketing excellence : planning, optimizing and integrating online marketing
Dave Chaffey (f. 1963)
The best digital marketing campaigns in the world 2
Damian Ryan