Forever 1 : the 7th album

"On their first album in five years, Girls' Generation keep their classic flavour, but elevate it with new sounds - as expected of a veteran act ... Their willingness to evolve is what makes them timeless. Acts may come and go, but Girls' Generation is forever".

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"Thirteen years after their breakthrough hit, the K-pop icons are now elders in the scene. On their first album in five years, they combine effortlessness with versatility".